*What’s the easiest way to make your audience feel like they’re part of your story?* **Use se…

*What’s the one thing that can instantly make your story more relatable?* **Flaws.** Here’s …

*What’s the fastest way to make your story unforgettable?* **Start at the peak, not the beginni…

*What’s the one thing your audience craves but rarely gets?* **A pause.** Not just any pause…

*What’s the quickest way to make your story impossible to ignore?* Add a **surprise**. Surpr…

*What’s the one thing your audience will always remember about your story?* It’s not the data. …