*What’s the one thing your audience craves but rarely gets?* **A pause.** Not just any pause…

*What’s the quickest way to make your story impossible to ignore?* Add a **surprise**. Surpr…

*What’s the one thing your audience will always remember about your story?* It’s not the data. …

*What’s the easiest way to make your audience lean in and actually *listen*?* It’s not about be…

*Why do some stories stick with us for years, while others fade in seconds?* It’s because the b…

*What’s the fastest way to make someone care about what you’re saying?* It’s simple: *make it a…